Nick Persico

Nick Persico

Nick leads the Sales and Marketing teams at Close and has helped hundreds of startups scale their business through the power of sales.

24 posts


ARR vs ACV: Differences in Metrics & Formulas (Annual Contract Value vs Annual Recurring Revenue) for SaaS
Sales Metrics

ARR vs ACV: Differences in Metrics & Formulas (Annual Contract Value vs Annual Recurring Revenue) for SaaS

Nick Persico
November 29, 2022
How to Build a Cold Calling List: Techniques, Tips & Why You Shouldn't Buy Call Lists
Cold Calling

How to Build a Cold Calling List: Techniques, Tips & Why You Shouldn't Buy Call Lists

Are people still cold calling? Yes, because it works. Here's how to build a cold calling list that'll have your sales team closing more deals.
Nick Persico
October 24, 2022
How to List Cold Calling Skills on Your Resume (Free Templates)
Sales Career

How to List Cold Calling Skills on Your Resume (Free Templates)

Learn the benefits of prominently listing cold calling on your resume, and how to do it in a way that hiring managers will take notice + free resume templates.
Nick Persico
September 12, 2022
Power Dialer upgrades: Now available worldwide + new tools to increase call volume
Close Features & News

Power Dialer upgrades: Now available worldwide + new tools to increase call volume

We're proud to announce that Close's built-in Power Dialer is now available worldwide and we've added two new tools designed to increase call volume.
Nick Persico
September 20, 2022
Introducing Call Automation in Close
Close Features & News

Introducing Call Automation in Close

After months of hard work from our Product team, several design iterations, and countless rounds of feedback from our amazing customers, we’re proud to announce the Close Power Dialer.
Nick Persico
September 20, 2022
How to set a perfect sales appointment
Sales Process

How to set a perfect sales appointment

This is a guest post by Alivia Kasumov at Badger Maps.
Nick Persico
May 19, 2022
Why you shouldn't hire a sales enablement manager (yet)
Sales Leadership

Why you shouldn't hire a sales enablement manager (yet)

If you’re looking to hire a sales enablement manager, take a step back and consider your options. The truth is, you (and your team) can handle this on your own.
Nick Persico
October 19, 2022
A new Lead Importer and a fresh coat of paint
Close Features & News

A new Lead Importer and a fresh coat of paint

In recent weeks, our Product team rolled out a revamped Lead Importer to help you avoid importing duplicates, and a slew of visual design improvements.
Nick Persico
September 20, 2022
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