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Want to start a company in Silicon Valley? Don’t do what I did (the first time)
entrepreneurship

Want to start a company in Silicon Valley? Don’t do what I did (the first time)

Every year, hundreds of startup founders move to Silicon Valley. But even if you’ve had success elsewhere, it’s a risky move.
Steli Efti
4 min read
Pick your poison: Why winning entrepreneurs make hard choices
entrepreneurship

Pick your poison: Why winning entrepreneurs make hard choices

Startups don’t get built in Silicon Valley or Palo Alto; they’re built between a rock and a hard place. Oftentimes, you have to make a difficult decision between two equally bad options. This is how you make the best choice when you’re in a dilemma.
Steli Efti
6 min read
From 1k to 10k customers: 4 steps to scale your B2B startup in new markets
startups

From 1k to 10k customers: 4 steps to scale your B2B startup in new markets

So you’ve hit the 1,000 customer mark: Congratulations! You’ve made it further than many startups ever dream of going. But you and I both know you’re not done yet, so what’s next?
Steli Efti
8 min read
5 metrics B2B startups need to focus on to scale from 100 to 1,000 customers
startups

5 metrics B2B startups need to focus on to scale from 100 to 1,000 customers

If you managed to land your first 100 customers, congratulations! You’ve already made it further than the majority of startups ever will.
Steli Efti
8 min read
The secret to successful and lasting co-founder relationships
startup culture

The secret to successful and lasting co-founder relationships

Building a business is hard as hell. Keeping it afloat is even harder.
Steli Efti
5 min read
Entrepreneurship: Why you should make the jump
entrepreneurship

Entrepreneurship: Why you should make the jump

When was the last time you felt excited about a Monday? Or any workday for that matter?Can’t remember? Then perhaps it’s time for a change.
Steli Efti
4 min read
Death by data: Numbers are killing your business
saas

Death by data: Numbers are killing your business

"When we let data drive our marketing, we all too often optimize for things that are easy to measure, not necessarily what matters most." — Ezra Fishman Too many startups focus on the numbers, rather than the people behind the numbers.
Steli Efti
3 min read
This is how you should launch your startup
entrepreneurship

This is how you should launch your startup

You finally did it. After all that time spent on design, development, and testing—you’re ready to launch your startup. Now it’s time to figure out how to launch it.
Steli Efti
4 min read