Sales Benchmarks: The 30/50 rule for cold emailing & cold calling
email

Sales Benchmarks: The 30/50 rule for cold emailing & cold calling

One of the hardest things about being a sales rep is knowing if you’re doing a good enough job. But what is “good enough?” You might feel like you’re crushing it with your cold email campaigns only to find out your competition is getting double your response rate.
Steli Efti
6 min read
How to use UX to design high-converting cold emails, calls, and product demos
startup sales

How to use UX to design high-converting cold emails, calls, and product demos

As salespeople, we can be naturally selfish. When we write emails or make cold calls, we’re only concerned with what we want: a response, a demo, a sale. But we don’t think about what our prospect is experiencing. And this is a huge missed opportunity.
Steli Efti
6 min read
Here's how you REALLY know if a sales call went well
sales calls

Here's how you REALLY know if a sales call went well

You hang up the phone… An hour long sales call is now in the books. It was a quality lead you’ve been trying to get time with for a while.
Steli Efti
5 min read
How to know when exactly you should contact your prospects
sales calls

How to know when exactly you should contact your prospects

When we talk about sales strategies, it’s easy to obsess over specifics. How to write the best cold email or sales script. Where to find your prospects. How to ask for the close. But there’s one crucial fundamental that so many salespeople ignore: Timing.
Steli Efti
5 min read
Improve your cold emails with this simple mind-reading technique
cold calling

Improve your cold emails with this simple mind-reading technique

You’ve sent a bunch of cold emails, but you keep getting the same one-line response: “Thanks, but we’re happy with our current solution.” So what can you do to attract prospects who already have a vendor in place?
Steli Efti
3 min read
11 cold calling tips to get prospects to stay on the line
cold calling

11 cold calling tips to get prospects to stay on the line

If you think cold calling is a dead form of outreach, you’re wrong.
Brad Smith
11 min read
36 B2B cold calling tips for sales success in 2021
cold calling

36 B2B cold calling tips for sales success in 2021

People keep saying cold calling is dead, but many successful businesses rely on cold calling to drive revenue. Whether they're Fortune 500 companies or high-growth startups, they all have sales reps eagerly dialing numbers day in and day out.
Ramin Assemi
16 min read
This is the #1 reason why cold calling campaigns fail
cold calling

This is the #1 reason why cold calling campaigns fail

We're so excited about the launch of Close's new Power Dialer that we decided to share a bunch of call-related content with you. To learn more about the Power Dialer, read our announcement on the Close blog, or visit our website. Cold calling isn’t dead. Sales teams just focus on the wrong metrics.
Steli Efti
4 min read