How to Build Killer Talk Tracks Your Sales Team Will Use (+ Examples)
sales calls

How to Build Killer Talk Tracks Your Sales Team Will Use (+ Examples)

Sales talk tracks help your reps sound more confident when talking to prospects, and give them all the right answers to questions or objections. Learn the difference between scripts and talk tracks for sales, plus how to build them.
Amy Copadis
July 28, 2022
5 traits of powerful sales enablement content and how to create it
sales enablement

5 traits of powerful sales enablement content and how to create it

Sales enablement content empowers your sales team with information. Here are 5 key traits of good sales enablement content and tips on content creation and distribution.
Neelam Goswami
June 24, 2022
The 3 elements of sales enablement (and how they'll help you close more deals)
sales enablement

The 3 elements of sales enablement (and how they'll help you close more deals)

What if your sales team could close 2x as many deals in the same amount of time they’re working right now? With sales enablement, it's possible.
Steli Efti
May 19, 2022
Sales Enablement Manager Job Description [Free Template]
sales enablement

Sales Enablement Manager Job Description [Free Template]

A great sales enablement strategy can be the difference between a deal won and a deal lost. Having a sales enablement manager on your team can make it 10x easier for your sales team to be successful. For an inside sales team, the potential impact of sales enablement is huge.
Steli Efti
May 19, 2022
Sales enablement: What is it, and how does it work?
sales enablement

Sales enablement: What is it, and how does it work?

First off, let’s make one thing very clear: sales enablement isn’t just another fun trend that’s here today and gone tomorrow. This is no buzzword: it’s a real strategy that more and more businesses are using.
Steli Efti
April 13, 2022
The quick guide to creating competitive sales battle cards
sales enablement

The quick guide to creating competitive sales battle cards

The battle of sales isn’t won with weapons: it’s won with persuasion.
Steli Efti
May 26, 2022
Get these 8 free sales enablement templates to help your team drive more revenue
sales enablement

Get these 8 free sales enablement templates to help your team drive more revenue

What do you get when you take the top enablement tactics from today's best sales teams and bake them into a collection of FREE templates? Supercharged sales messaging that closes more deals.
Steli Efti
April 9, 2020
Why you shouldn't hire a sales enablement manager (yet)
sales enablement

Why you shouldn't hire a sales enablement manager (yet)

If you’re looking to hire a sales enablement manager, take a step back and consider your options. The truth is, you (and your team) can handle this on your own.
Nick Persico
April 16, 2020
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