Sales Metrics

You need to be able to rely on the sales metrics and KPIs you're tracking, in order to measure the effectiveness of your sales team. Oh, and it helps if you know which metrics you should be tracking in the first place, right? Here's our collection of everything about metrics & KPIs.


Annual Contract Value: What is ACV in Sales?
Sales Metrics

Annual Contract Value: What is ACV in Sales?

Annual contract value (ACV) measures how much revenue a single customer brings in every year. Learn how to use this to prioritize accounts and get context for your business.
Steli Efti
June 1, 2023
Sales Goals: 7 Killer Examples + 8 Tips on How to Set Attainable Targets
Sales Management

Sales Goals: 7 Killer Examples + 8 Tips on How to Set Attainable Targets

Solid sales goals guide team growth and increase revenue. But setting the right ones is a challenge—which is what we tackle today.
Ryan Robinson
May 23, 2023
You're Tracking These 7 Value Metrics, Right?
Sales Metrics

You're Tracking These 7 Value Metrics, Right?

You need value metrics if you own or work for a SaaS company. In this article, I explain what they are, why they're important, and 7 to track ASAP.
Jacob Thomas
April 13, 2023
22 Sales KPIs Successful Sales Team Track in 2023
Sales Metrics

22 Sales KPIs Successful Sales Team Track in 2023

All the best sales teams in the world run on data. Understand the top 22 sales KPIs and sales metrics to monitor in 2023
Steli Efti
March 3, 2023
SaaS Churn Rate: No-BS Guide to Understanding and Reducing Churn
Sales Metrics

SaaS Churn Rate: No-BS Guide to Understanding and Reducing Churn

Churn measures the ultimate failure in SaaS—all of the customers who tried out your product and decided it isn’t worth paying for.
Steli Efti
February 16, 2023
How to Perform a Sales Analysis (Step-by-Step): Methods & Metrics
Sales Metrics

How to Perform a Sales Analysis (Step-by-Step): Methods & Metrics

Learn all there is to know about sales analysis and how to find insights that will ramp up your sales effectiveness and profitability.
Steli Efti
January 6, 2023
What is Sales Volume Variance? (Definition, Formula & Examples)
B2B Sales

What is Sales Volume Variance? (Definition, Formula & Examples)

Sales volume variance (SVV) is an important metric for both campaigns and individual products. Here's how to calculate it for your business.
Danielle Antosz
December 13, 2022
38 Top CRM KPIs & Metrics to Track (and Measure Sales Success)
Sales Metrics

38 Top CRM KPIs & Metrics to Track (and Measure Sales Success)

Which CRM KPIs do YOU need to track? Learn why sales execs should track MRR, ARR, & churn, plus how to track rep activity for better forecasting & coaching.
Amy Copadis
December 1, 2022
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