Sales Metrics

You need to be able to rely on the sales metrics and KPIs you're tracking, in order to measure the effectiveness of your sales team. Oh, and it helps if you know which metrics you should be tracking in the first place, right? Here's our collection of everything about metrics & KPIs.


How to Perform a Sales Analysis (Step-by-Step): Methods & Metrics
Sales Metrics

How to Perform a Sales Analysis (Step-by-Step): Methods & Metrics

Learn all there is to know about sales analysis and how to find insights that will ramp up your sales effectiveness and profitability.
Steli Efti
January 6, 2023
What is Sales Volume Variance? (Definition, Formula & Examples)
B2B Sales

What is Sales Volume Variance? (Definition, Formula & Examples)

Sales volume variance (SVV) is an important metric for both campaigns and individual products. Here's how to calculate it for your business.
Danielle Antosz
December 13, 2022
38 Top CRM KPIs & Metrics to Track (and Measure Sales Success)
Sales Metrics

38 Top CRM KPIs & Metrics to Track (and Measure Sales Success)

Which CRM KPIs do YOU need to track? Learn why sales execs should track MRR, ARR, & churn, plus how to track rep activity for better forecasting & coaching.
Amy Copadis
December 1, 2022
ARR vs ACV: Differences in Metrics & Formulas (Annual Contract Value vs Annual Recurring Revenue) for SaaS
Sales Metrics

ARR vs ACV: Differences in Metrics & Formulas (Annual Contract Value vs Annual Recurring Revenue) for SaaS

Nick Persico
November 29, 2022
SaaS Churn Rate: No-BS Guide to Understanding Churn
Sales Metrics

SaaS Churn Rate: No-BS Guide to Understanding Churn

Churn measures the ultimate failure in SaaS—all of the customers who tried out your product and decided it isn’t worth paying for.
Steli Efti
October 4, 2022
Sales Metrics Guide: Which KPIs to Track, Why & How (to Create High-Performing Sales Teams)
Sales Metrics

Sales Metrics Guide: Which KPIs to Track, Why & How (to Create High-Performing Sales Teams)

Data analysis is key to building great sales teams. Here are the sales metrics top sales managers and salespeople use to drive record-breaking results.
Steli Efti
September 8, 2022
How to Calculate Churn Rate (Formula) & Reduce Customer Churn
Sales Metrics

How to Calculate Churn Rate (Formula) & Reduce Customer Churn

Wondering if you're losing more customers than you're gaining? Learn how to calculate churn rate and reduce customer churn.
Elise Dopson
August 29, 2022
22 Sales KPIs to Measure (Now): Key Sales Metrics to Track in 2023
Sales Metrics

22 Sales KPIs to Measure (Now): Key Sales Metrics to Track in 2023

All the best sales teams in the world run on data. Understand the top 22 sales KPIs and sales metrics to monitor in 2023
Steli Efti
August 23, 2022
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