Why do salespeople win or lose a sale?

I will admit that I’m a hypocrite. I run a 25-person sales development team, but I never respond to cold outreach.

It’s the end of the year, and you’re focused on making these final days count. You have some leads that have been in your pipeline for some time—some that you’ve yet to make contact with, and others that have yet to commit.

Sales reps want more and more prospects in their pipeline each day. And they want to close every single one of them. You know it. I know it.

The last quarter of the year is often considered the most important. It’s when goals become realities and tough decisions are made.

Statistically, 70% of online businesses fail due to a less than optimal usability. Users expect meaningful experiences that “show and don’t tell,” with the products that they are going to buy.

Twilio is a “cloud communications platform as a service” company based in San Francisco valued in billions. Founded in 2008, Twilio reached $100 million in annual revenue in 2014 and $600-plus million in 2018.

Strategy. Few words are thrown around with as much wanton disregard as ‘the big S’. The Internet is full of people who will tell you all about the success they’ve found from their strategies.