Sales Strategy

The strategies you employ during your sales process, will make or break the effectiveness of your team. Here's our collection of all the best sales strategies, delivered in guides, examples, case studies and more.

How to Close a Sale: 15 Sales Closing Techniques, Tips & Questions to Close Deals Faster
Sales Strategy

How to Close a Sale: 15 Sales Closing Techniques, Tips & Questions to Close Deals Faster

Learn how to close a sale like a pro: Dive into 15 sales closing techniques, plus closing questions you can use to move deals across the finish line.
Steli Efti
August 10, 2023
How to Build a Customer Intimacy Strategy: 12 Proven Methods + Examples
Sales Strategy

How to Build a Customer Intimacy Strategy: 12 Proven Methods + Examples

Enhance customer experience & build loyalty with 12 customer intimacy strategies. Nurture relationships like a marriage for lasting success.
Steli Efti
August 2, 2023
What is Sales Messaging? 6 Steps to Create Your Own and Make it Shine
B2B Sales

What is Sales Messaging? 6 Steps to Create Your Own and Make it Shine

Developing effective sales messaging involves using the right words to explain how your product can solve your customers' problems. Learn how to make your message stand out.
Steli Efti
August 1, 2023
How to Say No to Discount Requests
B2B Sales

How to Say No to Discount Requests

Saying no to a customer? It’s a delicate task. You don’t want to lose them—or piss them off. Use these methods to turn down discount requests.
Danielle Antosz, Chintan Zalani
July 24, 2023
7 Ways to Create Urgency in B2B Sales (and Close Deals Faster)
Enterprise Sales

7 Ways to Create Urgency in B2B Sales (and Close Deals Faster)

Want to close more deals? Then you need to create urgency in sales. The seven tips in this article will help you do it without wrecking your reputation.
Steli Efti
July 18, 2023
Account-based Sales: How to Close More High-value Deals in 2023
Sales Strategy

Account-based Sales: How to Close More High-value Deals in 2023

Account-based sales is helping teams get more value out of the sales process by targeting fewer, better-fitting accounts. Learn how it works
Danielle Antosz
July 18, 2023
Value Based Selling: Everything You Need to Know to Win With This Strategy
Sales Strategy

Value Based Selling: Everything You Need to Know to Win With This Strategy

The best sellers build trust with prospects. This is much easier to do with a value based selling strategy. Read on to see if it's right for you.
Steli Efti
July 6, 2023
MEDDIC Sales Methodology: Start Qualifying Prospects Faster
Sales Strategy

MEDDIC Sales Methodology: Start Qualifying Prospects Faster

The MEDDIC sales methodology is a 6-stage framework of questions to help sales teams qualify leads and close deals. Let it guide you to sales success.
Steli Efti
May 18, 2023
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