During price negotiations, prospects often mention the incredible offers they’ve received from your competitors. X Company gave them a massive discount. Y Company dropped all service fees. Z Company provided exclusive access to a bunch of new features.

Hardly a week goes by where I don't receive an invitation to join some startup's advisory board. Often from founders with whom I've never had a meaningful interaction. Sometimes they offer me equity, include confidential information in their proposal or send over signed paperwork. Great!

One of the most precious resources for you as an entrepreneur is your time. What’s one of the biggest time-suckers in business? "Partnerships."

I recently spoke at Alchemist Accelerator (video of the talk coming soon). Afterwards, a founder approached me with a specific challenge: they had a highly technical product and no customers yet.