What is Lead Generation? How to Get More Leads in Your Sales Funnel
Highly targeted lead generation can be the difference between a growing business and one that’s about to tank. Learn what is lead generation, plus strategies to implement.
November 30, 2023
How to Manage a Sales Team Using Close CRM
Finding the right CRM—and the right sales management approach within that CRM? Priceless. Here’s how to use Close to supercharge your sales team and win more deals.
November 22, 2023
Cold Call Conversion Rates: Funnel Metrics & Benchmarks
Want to get better results from your cold calling efforts? Here’s a simple step-by-step guide on how to strategically improve your outbound phone sales approach. If you are a startup that’s doing cold calling, you're always trying to improve your results.
October 21, 2023
17 Best Cold Email Subject Lines for Higher Open Rates
Win over prospects, build trust from your first touch and close more deals with these tried-and-tested cold email subject lines.
October 10, 2023
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Customer Acquisition Cost (CAC): How to Calculate and Reduce This Key Business Metric
Customer acquisition cost is the average spend required to get a new customer—and if it’s too high, you’re burning through resources. Learn how to optimize CAC for your business today.
October 2, 2023
Close for Small Business: Features + Workflows to Boost Win Rates
Close was designed for small businesses—with comprehensive features, solid support, extensive integrations, and a mobile app—all for a fair price. Learn how to optimize your SMB workflows with Close.
September 25, 2023
What Is Sales Prospecting? Strategies, Tips, & Templates to Turn Prospects into Customers
Sales prospecting involves actively searching for and reaching out to new leads. The goal? Find out as quickly as possible if they're a good fit.
September 22, 2023