15 Best Cold Email Templates (to Generate Better Leads)
Sales Emailing

15 Best Cold Email Templates (to Generate Better Leads)

Get our proven cold email templates (for sales teams) to nail your sales email outreach and generate leads. Plus tips to write a cold email & subject lines.
Steli Efti · November 14, 2023
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What is Lead Generation? How to Get More Leads in Your Sales Funnel
Lead Generation

What is Lead Generation? How to Get More Leads in Your Sales Funnel

Highly targeted lead generation can be the difference between a growing business and one that’s about to tank. Learn what is lead generation, plus strategies to implement.
Steli Efti
November 30, 2023
How to Manage a Sales Team Using Close CRM
Sales Management

How to Manage a Sales Team Using Close CRM

Finding the right CRM—and the right sales management approach within that CRM? Priceless. Here’s how to use Close to supercharge your sales team and win more deals.
Anna Hunyadi
November 22, 2023
Cold Call Conversion Rates: Funnel Metrics & Benchmarks
Cold Calling

Cold Call Conversion Rates: Funnel Metrics & Benchmarks

Want to get better results from your cold calling efforts? Here’s a simple step-by-step guide on how to strategically improve your outbound phone sales approach. If you are a startup that’s doing cold calling, you're always trying to improve your results.
Steli Efti
October 21, 2023
17 Best Cold Email Subject Lines for Higher Open Rates
Sales Emailing

17 Best Cold Email Subject Lines for Higher Open Rates

Win over prospects, build trust from your first touch and close more deals with these tried-and-tested cold email subject lines.
Kimberlee Meier
October 10, 2023

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Customer Acquisition Cost (CAC): How to Calculate and Reduce This Key Business Metric
Sales Metrics

Customer Acquisition Cost (CAC): How to Calculate and Reduce This Key Business Metric

Customer acquisition cost is the average spend required to get a new customer—and if it’s too high, you’re burning through resources. Learn how to optimize CAC for your business today.
Chintan Zalani
October 2, 2023
Close for Small Business: Features + Workflows to Boost Win Rates
SMB Sales

Close for Small Business: Features + Workflows to Boost Win Rates

Close was designed for small businesses—with comprehensive features, solid support, extensive integrations, and a mobile app—all for a fair price. Learn how to optimize your SMB workflows with Close.
Nick Persico
September 25, 2023
What Is Sales Prospecting? Strategies, Tips, & Templates to Turn Prospects into Customers
Sales Prospecting

What Is Sales Prospecting? Strategies, Tips, & Templates to Turn Prospects into Customers

Sales prospecting involves actively searching for and reaching out to new leads. The goal? Find out as quickly as possible if they're a good fit.
Steli Efti, Ryan Robinson
September 22, 2023
Remote Retreat Ready: How to Plan a Company Retreat (+Ideas)
Sales Leadership

Remote Retreat Ready: How to Plan a Company Retreat (+Ideas)

Planning a remote company retreat can seem overwhelming. We're about to break down the goal of a team retreat & how to plan one successfully.
Mary Hartberg
September 22, 2023
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