21 free online sales tools for prospecting in 2021
If you're a salesperson, simplicity is your friend. You generally want to avoid complexity, because even if a more sophisticated system sounds good in theory, putting it into practice creates too much friction and slows you down.
That's why we love easy-to-use online prospecting tools that simplify your workflow.
Without further ado, here are 21 new online services sales reps love you can use to build your perfect sales stack!
Keep your sales leads organized
How do you make sure to stay on top of your sales pipeline? How do you track your leads, and make sure to move prospects towards a buying decision?
If you're in the early stages of building a sales process, a well-structured spreadsheet is often all you need to boost your sales productivity.
SalesTable is a free spreadsheet (Google Sheets or Excel) that makes it easy to manage your sales contacts, visualize your sales pipeline, and easily shows you how many prospects you have in different stages of the sales funnel.
SalesTable is forever free—no paid plans or upgrades needed. A sales prospecting tool you can customize it to match your own sales process.
LeadFuze helps you to find anyone’s contact information in your target market with unlimited access. Think of it as a souped of version of LinkedIn's Sales Navigator. You get 25 free leads when you sign up with your email address (no credit card required).
LeadMine is another tool that is designed to find your target customers, and claims to find their email addresses with 95% accuracy. They have more than 200 million contacts in their database and allow you to query their database by title, industry, location, company and more.
They've got a free plan that gives you 10 credits per month, and their paid plan currently starts at $49/month with 500 credits per month.
Find anyone's email address & contact data
Find email addresses, telephone numbers, cell phone numbers, and other direct contact information. Users save valuable time when sales prospecting or recruiting candidates on LinkedIn, Facebook, Twitter, GitHub, Stackoverflow, Dribbble, Bing, or Google. Contact info is obtained in just a few clicks.
A unique feature about Swordfish AI is that it does not violate any of the social media websites’ terms of service. It’s not actually scraping those websites, it is only using the person’s profile url as a data point reference. It then uses Google to verify this is the correct person you are looking for. Finally, Swordfish AI then simultaneously connects to over 200+ network data partners, live in real-time, to obtain the most updated email address and verifiable contact information for that exact person.
Searches can be done quickly and easily either with the Chrome extension, or directly on the Swordfish.ai website. Users can use the ‘Bulk Upload’ feature to enrich data from a spreadsheet or CRM database. Or, with the ‘Deep Search’ feature to lookup and obtain full contact information such as:
- name and company
- name and location
- social profiles
They claim their email data, on average, is 90-95% accurate to belong to the correct person, and they verify the email address against the server using ZeroBounce in real time to ensure a valid email is given to you, so you don't have to invest in any further verification tools. Their cell phone data, on average, is 75-80% accurate (ie. belongs to the person you search), and they test phone numbers for line connectivity. This is above industry standard.
FindThatLead is a B2B prospecting tool that helps companies, startups and digital agencies scale and automate their lead generation and sales outreach. You can use FindThatLead to build prospects' lists without all the copy pasting or scrapping sites.
Their ideal target are salespeople and prospectors from Fintech and SaaS companies with a turnover of 1 million to 20 million. These are companies with 4 to 10 people in their sales team who constantly need to be looking for more leads.
They claim to have a superior database because they're pulling data from many different sources, instead of overrelying on LinkedIn or Clearbit's API like many other lead generation tools.
Some of their features:
- Chrome extension: use it to get emails from domains you are browsing or from LinkedIn and Twitter profiles.
- Prospector: you can build highly targeted lists on any vertical in just a few minutes by choosing a few variables for your ideal buyer persona.
- Google Sheet add-on: use it to upload a CSV with the name, last name and domain to automatically find the emails for your list.
- Bulk domain search: generate emails from entire domains in bulk, from a CSV file.
- Bulk Social profile search: upload a CSV file with LinkedIn or Twitter URLs and we can give you a full list of emails.'
- Email verifier: paste an email and we'll tell you if it is the right one.
- Lead search: find emails from a name + domain.
- Domain search: paste a domain and we'll give you all the emails we can find for it.
Their Basic plan comes with 50 credits per month and is completely free. For more credits or some of the more advanced features, you'll need to sign up for one of their paid plans (see their pricing page).
Named the best tool for finding emails by Ahrefs, FindThat lives up to the hype. Compared to competitors, FindThat has the highest delivery rate, finding over 90% of the email addresses searched for.
FindThat has a database of 100+ million verified emails and allows you to save prospects to lists. You can also install the Chrome extension and prospect right from your browser.
Need to find the email address of a specific person within an organization you want to sell into? There are lots of hacks to do this, but Nobert makes it quick and painless. (Goodbye, rapportive!)
It's not a good choice for bulk lookups (they limit the amount of searches you can run per day), but if you're doing the kind of targeted outbound prospecting we usually recommend, it should serve you well!
The simple and quick interface is just what busy salespeople need.
Elucify is a crowdsourced database for finding prospects' contact information. Joining gives you access to over 200,000 company profiles and business contact emails.
To join Elucify, you must have an email address linked to a business domain (not @gmail.com, @yahoo.com, @hotmail.com, etc.) and share your contacts. When you share your contacts, Elucify makes your information anonymous.
Find all email addresses of a domain
Simply put in any domain you want ... and it'll start finding email addresses and phone numbers associated with the domain. Works best with small sites as it's limited to crawling 50 pages per domain.
It even crawls PDFs, spreadsheets and documents hosted on the domain, and you usually get pretty good results.
Email Hunter works similar to anyreach.co, but is more reliable. They look for email addresses for that domain on the web and list them all, including where the email address was discovered.
It's a great service, highly recommended if you want to quickly and easily discover plenty of emails associated with any given domain.
This is a LinkedIn lead gen tool with email finder. You install a Chrome plugin, search for leads on LinkedIn, select leads that seem most relevant, and then import them into GetProspect—which will then find the corporate emails of the people selected.
Their free basic plan will allow you to find 50 emails per month, and for $29 per month you get 1000 emails per month.
Get a quick briefing of people prior to meetings and calls
Detective (no longer free)
Detective (formerly CharlieApp) helps you research prospects in less time. I've said in the past that we think you shouldn't spend more than 5 minutes researching your prospects.
Detective automatically researches people you have a meeting or phone call scheduled with (it connects with your Google calendar to get that info).
Their technology filters through hundreds of sources (various social media profiles, etc) and extracts useful insights about the person and their company. Ahead of the scheduled meeting, you'll find a neat one-page briefing in your inbox.
FullContact for Gmail is another great tool for researching prospects. Without leaving your inbox, view prospects' photos, social profiles, and job titles.
FullContact also allows you to see detailed info about your contacts’ organizations, if contacts are nearby and set up a calendar invite to meet, and add notes and tags to contacts.
Write sales emails faster
GPT-3 for sales, we've all seen this coming and now it's here. Magic Sales Bot takes personalization info from Clearbit and then spins up a "customized" email based on available data and your offer.
If you don't want to send totally obviously templated 1-size-fits-all sales emails, but you also don't want to draft your emails quickly, this is a cool tool. As they say themselves: Create great sales emails in 2 minutes versus 20.
You can try MSB with a free trial (no CC required). A full subscription costs $49/month.
Field sales prospecting tools
CamCard makes it easy to capture and manage business cards on the go. Just scan a business card, and then you can easily share the information with other team members, add notes and images, set reminders, search and tag your contacts.
Write in the right tone for each prospects
Crystal shows you the best way to communicate with any coworker, prospect, or customer based on their unique personality. They analyze writings of the recipient and then provide hints and suggest phrases that match their communication style.
Especially if you're communicating with someone that's a qualified prospect and a high dollar amount opportunity, it might be worth to match their communication style.
What's more, it'll be like your own personal coach to help you pay more attention to the language people use and improve your empathy skills.
Automate your sales engagement
Symbo is built to help sales reps connect better and more often with prospects so they close more deals in less time. Their "Symbo Drives" feature helps you sent automated sales cadences (e.g. call, email, follow up email, LinkedIn follow up). Their "Suggestions" feature helps you enrich leads in your CRM with additional data and contact points (like mobile numbers, personal email addresses, physical addresses, etc).
They've got a free plan that comes with unlimited Drives and email templates, automated emails, reply & open tracking, calendar scheduling, and a bi-directional CRM sync. Their most popular plan, Basic, costs just $15/month and comes with additional features.
Schedule calls and meetings without pain
They're not free (starting at $99/month) but they're new and awesome. If you dislike the back and forth of scheduling an appointment you can simply cc firstname.lastname@example.org in an email and ask her to set up the appointment for you.
"Clara" then will coordinate the meeting with the other person so that it fits well into your own calendar.
Every email you send to Clara will get handled within 1 hour. They've got a secret sauce that combines articifial intelligence with human oversight—so you can trust a high level of professional communication is ensured. It's pricey compared to other scheduling services, but the quality of service is well worth it.
Schedule emails for any time
Want to send emails early in the morning without actually having to wake up? Boomerang is just the right email prospecting tool for you. In addition to letting you schedule emails to be sent at a later time, Boomerang provides follow-up reminders, tells you when emails have been opened, track which links have been clicked on in your email, and more.
All new Boomerang accounts come with a free 30-day trial of Boomerang Professional. If you don’t want to subscribe to one of the paid subscriptions at the end of the trial, you can always use the free Basic plan for as long as you’d like.
Our inside sales CRM enables you to easily schedule emails to be sent later as well.
You can get started with your 14-day free trial and start sending unlimited emails and make unlimited calls within minutes. (No credit card required, and the trial will automatically expire if you don't want to keep using Close.)
Easily track and share sales documents
With Saleshandy’s Lead Tracking feature, track every action taken by prospect on your emails, attachments, file links or documents. For instance, you can see if a prospect opens your email and how many times it has been viewed or see how much time recipients spend on different files and slides.
When you share files, you can easily edit them and ensure the client always has updated versions. Sharing documents during meetings is also easy as their Live Meetings require no installation or downloads.
The Business Pack plan is free for up to 10 users and includes unlimited live meetings and email tracking in this prospecting app.
Follow up like a champ
If you're a Close user, you can use the follow-up feature for free.
When composing an email in Close, you'll notice a new checkbox: "Remind me to follow up if no reply in [days]."
Simply check this box and choose your timeframe, and we'll keep an eye out for an email reply from any of the recipients. If you don't get a reply, then a reminder will show up in your Inbox on the given day.
Don't have Close and don't want to miss out on this feature? Sign up for your 14-day free trial.
Hopefully you've found some new tools that'll empower you to make more sales and close more deals here.
What are some of your favorite sales prospecting tools? Let us know on LinkedIn!